Privacy Policy

Last updated: August 17, 2026

Introduction

At Madam (“we,” “our,” or “us”), we are committed to protecting your privacy and the personal information you trust us with. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services.

Information We Collect

Personal Information

We may collect personal information that you voluntarily provide to us when you:

• Register for an account or join our waitlist
• Contact us through our website
• Subscribe to our newsletter or updates
• Participate in surveys or feedback

This information may include your name, email address, and any other information you choose to provide.

Automatically Collected Information

When you visit our website, we may automatically collect certain information about your device, including:

• IP address
• Browser type and version
• Operating system
• Pages you visit and time spent on pages
• Referring website addresses

How We Use Your Information

We use the information we collect to:

• Provide, maintain, and improve our services
• Process your requests and transactions
• Send you updates, newsletters, and marketing communications
• Respond to your comments, questions, and requests
• Monitor and analyze trends, usage, and activities
• Detect, prevent, and address technical issues
• Comply with legal obligations

Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following circumstances:

• Service Providers: We may share information with third-party service providers who perform services on our behalf, such as email delivery and analytics.
• Legal Requirements: We may disclose your information if required by law or in response to valid requests by public authorities.
• Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

Your Rights

Depending on your location, you may have the following rights:

• Access to your personal information
• Correction of inaccurate information
• Deletion of your personal information
• Objection to processing of your information
• Data portability
• Withdrawal of consent

To exercise these rights, please contact us at hello@trymadam.com.

California Privacy Rights (CCPA/CPRA)

If you are a California resident, the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), provides you with additional rights regarding your personal information:

• Right to Know: You have the right to request information about the categories and specific pieces of personal information we have collected about you.
• Right to Delete: You have the right to request deletion of your personal information, subject to certain exceptions.
• Right to Correct: You have the right to request correction of inaccurate personal information.
• Right to Opt-Out: You have the right to opt out of the sale or sharing of your personal information. We do not sell your personal information. If we share data with third parties for targeted advertising, you may opt out.
• Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights.

Categories of Information: We may collect identifiers, internet activity information, and certain sensitive personal information such as hair characteristics you provide for styling recommendations.

To exercise your California privacy rights, contact us at hello@trymadam.com. We will respond to verifiable requests within 45 days.

Data Retention and Deletion

We retain your personal information for as long as your account is active or as needed to provide you services. When you request account deletion:

• Your account will be deactivated immediately
• Your personal information will be deleted within 30 days
• Content you shared may be anonymized rather than deleted if others have saved or shared it
• We may retain certain information as required by law or for legitimate purposes (security, fraud prevention, legal compliance)

You may cancel a deletion request within 30 days by contacting us.

Cookies and Tracking Technologies

We may use cookies and similar tracking technologies to track activity on our website and store certain information. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent.

Children’s Privacy

Our services are not intended for individuals under the age of 13. We do not knowingly collect personal information from children under 13. If you become aware that a child has provided us with personal information, please contact us.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Last updated” date. You are advised to review this Privacy Policy periodically for any changes.

Contact Us

If you have any questions about this Privacy Policy, please contact us at:

Email: hello@trymadam.com